Red Flag Media is a unique Pan-African communications consultancy with a focus on promoting African content, brands, and events. Headed by well-respected thought leader, Lara Utian-Preston whose two decades of working across Africa have provided her with insights and experience that she puts to work for the projects she manages.
With over 25 years of experience across the music, film, event and media industries, Lara brings brings her passionate commitment and impeccable reputation to every project. Red Flag develops long-term relationships with clients, becoming strategic partners in the growth and development of brands, events, and African produced content.
Lara’s personal attention to every client ensures that Red Flag truly connects through creativity.
Red Flag are well known and respected for developing and executing holistic marketing communications and publicity campaigns, but also for project management, video production, social media and content development, as well as all aspects of web, digital and graphic design.
Publicity & Communications
At the heart of communicating is the word, language, and Red Flag’s wordsmiths and copywriters consistently produce well written content from press releases and articles to video and ad scripts. Our success in securing consistent and high profile media coverage for our clients is founded on our ability to develop stories and communicate them effectively.
We will always believe in the power of words to influence, excite and motivate – whether those words are in a high level thought leadership article or a 140 character tweet.
Red Flag has long prided itself on its award-winning design department that has serviced some of South Africa’s top brands as well as its hottest artists. Our team excels at logo, brand and CI origination, marketing, branding and advertising materials, packaging, web design and more.
Red Flag’s holistic approach to communications means that our designers, photographers, videographers and copy writers work together and along side our traditional and social media experts.
Red Flag’s visual content producers create striking and engaging content for videos, print ads, websites, social media, reports, brochures and more.
Consulting & Strategy
Red Flag doesn’t just build campaigns, we become integral partners with our clients, forming strategic relationships and providing an array of strategic consulting services.
Red Flag’s Lara Utian-Preston has worked closely with events such DISCOP Markets, The Zanzibar International Film Festival, and MTN Bushfire, becoming strategic partners to these events.
Additionally, long term clients such as AfriDocs, Bassline, African Animation Network and others rely on Red Flag’s expertise across a range of strategic capacities.
info (at) redflag.africa